Wednesday, June 29, 2011

Apple Starts Issuing Refunds For People Who Hate Final Cut Pro X

Apple Starts Issuing Refunds For People Who Hate Final Cut Pro X

In the wake of a tidal wave of less-than-positive reviews for Apple's new movie editing software Final Cut Pro X, Apple has begun refunding money to dissatisfied customers.

Customers who reached out via Apple's Mac App Store Customer Service Form (which we didn't even know existed) are receiving sympathetic emails that offer to refund the $299.99 purchase price of Final Cut Pro X (which is only available in the Mac App Store).

Previously, there have been a few sneaky ways you could grab a refund from Apple for an app you bought, but rarely has Apple issued refunds for apps you simply don't like (or aren't up to par, by your standards).

One customer service letter stated: "Please note that this is a one time exception because the iTunes Terms and Conditions state that all sales are final.”

There are no concrete details yet as to how the refunds will be handled, besides the fact that the purchase price will be refunded to users.

In case you didn't know, Final Cut Pro X is an editing system developed by Apple that runs on Mac Books.  I'm unaware of why Apple would chose to refund their dissatisfied customers.  There was nothing wrong with the product except that people were not happy with the outcome.  I guess it will help promote their brand as one that cares what their customer's think.

Stock Prices for closing 6/27/2011:
DELL: 15.94
AAPL: 16.01
LNVGY.PK: 16.42

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